In episode 30 of Web Domination, we chat to Gideon Shalwick the YouTube and video marketing expert. Learn how he has figured out how to build content and get a ton of attention using online video.
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Gideon’s Hedgehog Diagram
“The fox knows many things, but the hedgehog knows one big thing”
Gideon’s 7 step process
- Select The Niche You’d Like To Dominate
- Create High Quality Videos Fast And Easy
- Set Up Your Video Domination Hub
- Add Powerful, Response Invoking Content Like Crazy
- Optimize The Heck Out Of Your Video Domination Hub
- Add Some Viral Video Magic
- Monetize Your New Asset
4 Types of content you can create in Youtube
- Educational
- Entertainment
- Newsworthy
- Fun or social
Gideon’s links
- Magic Live channel
- Gideon’s site - Online Video Marketing
Here’s one of Gideon’s videos (how to get more views on youtube)
Mentions
- John Dumus
- Jim Collins , author of Good to Great
- Blue Ocean Strategy
- Cirque du Soleil
- Jay Jay (the magician)
- Dan’s strictly business videos
- Dan’s Agency Talk podcast
Reviews
Jeremy Dawes of Jezweb: “Webdomination is like a good book you’d never want to put down.”
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